Back
How is Zambia’s economic situation perceived locally?
16 March 2023
Analysis
Concerto conducted an analysis on discussions related to Zambia’s macroeconomic situation from 1st December 2022 to 28 February 2023, to gain insights into media and public sentiment toward this issue. 1,400 press clips from online media and 8,800 tweets (based on location data) were analysed over the period to assess how the public reacts to the topic and identify the themes that drive sentiment.